Search by tag 'Privacy'

EU Directive Action List


Tags: Data Management, Emails, Marketing, Online, Privacy, Spam, Telemarketing

Now is a good time to put your house in order following the implementation of the EU Directive on Privacy and Communications. It is worth adopting some of the advice in your e-marketing activities. 1. Mail your customers to ask them to opt-in to receiving further emails and newsletters from you.

News About Spam


Tags: Campaign Management, Marketing, Online, Privacy, Spam

I am confident in saying that 100% of our customers want spam to be

How Could The EU Directive Affect Your Business?


Tags: Marketing, Online, Privacy

When the EU directive on e-communications came into force, it fundamentally changed the nature of e-business in Europe. The new legislation outlawed the use of electronic channels for marketing, including fax, text messages and email without, the prior consent of the recipient. What this meant was that all your existing customers needed to be opted-in (i.e. have given their explicit agreement) to receiving ongoing marketing messages.

Online Fraud?


Tags: Data Management, Marketing, Online, Privacy

It was a clever fraud, mimicking the real barclays.co.uk home site and nearly fooling over 400 customers into revealing highly sensitive information. So good were the people behind it that within 20 minutes of a warning note appearing on the real Barclays home page it was also on the fake one. The Barclays email that directed customers to the fake site is an example of 'phishing' - using spam to lure computer users to websites cloaked to look like reputable companies and to deceive them into divulging personal financial data.

EU Agencies Combined To Enforce Legislation


Tags: Online, Privacy, Spam

Since the introduction of the EU privacy laws in December 2003, very little had been done to enforce the anti-spamming measures laid out. So the news that the EU has now cracked down on spammers is a welcome advance. When the new directives were introduced, a total of 13 of the 25 member states agreed to join the forces of the various national anti-spam authorities and implement a common complaint-handling procedure for cross-border complaints. This brought about a much-needed biting edge to the new laws which previously did little to stem...

MailAgent Ltd
John Dickinson Enterprise Centre
London Road Herts. HP3 9QU
Tel: 0333 577 0153
Fax: 01442 242 484
Email: masales@mailagent.co.uk

Copyright © 1993-2017 MailAgent Ltd.