UK Based Intergrated Electronic Marketing

Search by tag 'E-Gambling'

What Are The Odds?

Tags: E-Gambling, Emails, Marketing, Online

E-gambling is one of the big success stories of e-commerce and e-marketing. In the UK between 2009 and 2010, 4% of adults had bet online.  Between April 2010 and March 2011, online gambling regulated by the UK Gambling Commission yielded £660 million, a 5% increase from the previous year.  Many Britons (mainly male) consider online gambling as part of their day-to-day surfing behaviour, with punters spending time on sports betting, national lottery or casino sites. This trend has put gambling sites in the top ten of regularly viewed...

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